The well to do cater many of their parties. Generally they own their own businesses and need a team of professionals to run their affairs, including estate planning attorneys, CPAs, investment advisors
and trust bankers. They have live-in staff and need lots of liability insurance to protect their multiple residences. They contribute to their alma maters and like visibility and prestige. If charity can
get them goodwill and publicity, they will sponsor your event or fund drive. They thrive on premium offers and are the biggest continuing consumers of luxury goods, independent of the economy.